Building Love | YouTube Advertisers

Author channel YouTube Advertisers   2 мес. назад
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Brandcast 2017: Jackie Aina, YouTube Creator | YouTube Advertisers

Subscribe → http://bit.ly/1OwZWkP Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

View in 2: How You Can Learn from the Minimalist Movement on YouTube | YouTube Advertisers

View in 2 is intended to help you get smarter about YouTube in just 2 minutes. Each video will highlight a current trend or format on our platform, broken down with insights and ideas on how brands can take advantage. The minimalist movement is a growing lifestyle practice among younger generations -- and, they’re turning to YouTube to connect with creators who share their minimalist values. These YouTube channels allow people the opportunity to experience, vicariously, the fantasy of the minimalist lifestyle through the creators they have subscribed to. Watch more to learn how brands can tap into this new generational mind shift. Created by: Jessica Hurley Written by: Lexi Turpack and Jessica Hurley Co-host: Jennica Smith Resources and Links: - Forbes Millennials Go Minimal The Decluttering Lifestyle Trend That Is Taking Over: https://www.forbes.com/sites/deborahweinswig/2016/09/07/millennials-go-minimal-the-decluttering-lifestyle-trend-that-is-taking-over/#4b148a183755 -AdWeek Don't Buy This Jacket: https://www.adweek.com/brand-marketing/ad-day-patagonia-136745/ - Exploring Alternatives Young Man Builds $24K Tiny House + Winter Living Experience & Tour: https://www.youtube.com/watch?v=rizbJwv0j6k&list=PLslKBpzJILetHWCsUD1joD7D101DV-Rmr~ - Pick Up Limes HABITS FOR A CLEAN HOME » & getting rid of things: https://www.youtube.com/watch?v=46jVgjvSTRo&list=PLyg91lY5j03Kj183LfnN9ELKcy2eIEnjH - Rachel Aust Declutter Your Digital Space [Minimalism Series]: https://www.youtube.com/watch?v=nYmSFDT1-9E&index=3&list=PLDeBiVMIvRNL9YKX_GoryMsQaSz-ZbdnO View in 2 Playlist: https://www.youtube.com/playlist?list=PL9Xlh2Jq9l7UbzKHUWypn0v9KS0BkIi8s Subscribe to YouTube Advertisers → https://www.youtube.com/user/advertise Follow YouTube Advertisers on LinkedIn → https://www.linkedin.com/company/youtube-advertisers Follow YouTube Advertisers on Twitter → https://twitter.com/YTAdvertisers Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

View in 2: Why the Product Demo on YouTube is the new Infomercial | YouTube Advertisers

View in 2 is intended to help you get smarter about YouTube in just 2 minutes. Each video will highlight a current trend or format on our platform, broken down with insights and ideas on how brands can take advantage. While we’re all familiar with the notion of "Try It Before You Buy it", YouTube has added a new wrinkle to that old adage. Today, it’s "Let THEM Try It Before You Buy It" -- and its taking off -- watchtime of 'Does It Work?' videos grew by more than 1100% in the past two years. In this episode of View in 2, we explore how YouTube has changed our relationship with products through inventive product tests and reviews. Created by: Jessica Hurley Written by: Lee Sunga and Jessica Hurley Resources and Links: - 'Does It Work' Watchtime Source: YouTube Data, US, Classification "does it work" videos were based on public data such as headlines, tags, etc., and may not account for every such video available on YouTube, January - June 2015 & 2017 - grav3yardgirl WATER WUBBLE! - DOES THIS THING REALLY WORK? https://www.youtube.com/watch?v=E7FlyB_p-P0&list=PLKjMTiyvJhnZN7c4DQS2qD8LMgkUwZUag - What's Inside? What's inside WORLD'S MOST EXPENSIVE BOOMERANG? https://www.youtube.com/watch?v=L7_BvUcdWGw - Yeti: https://www.youtube.com/user/YetiVideos/featured View in 2 Playlist: https://www.youtube.com/playlist?list=PL9Xlh2Jq9l7UbzKHUWypn0v9KS0BkIi8s Subscribe to YouTube Advertisers → https://www.youtube.com/user/advertise Follow YouTube Advertisers on LinkedIn → https://www.linkedin.com/company/youtube-advertisers Follow YouTube Advertisers on Twitter → https://twitter.com/YTAdvertisers Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

YouTube Ads Leaderboard: How is the Top 10 ranked? | YouTube Advertisers

The YouTube Ads Leaderboard showcases the most engaging ads that people choose to watch each month. Ads are determined by an algorithm that factors in watch time, organic views, and audience retention. Tune in every month for the big reveal on https://goo.gl/Lo83Xe Subscribe to YouTube Advertisers → https://www.youtube.com/user/advertise Follow YouTube Advertisers on LinkedIn → https://www.linkedin.com/company/youtube-advertisers Follow YouTube Advertisers on Twitter → https://twitter.com/YTAdvertisers Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

View in 2: Why Failure is Viewed as Victory on YouTube | YouTube Advertisers

View in 2 is intended to help you get smarter about YouTube in just 2 minutes. Each video will highlight a current trend or format on our platform, broken down with insights and ideas on how brands can take advantage. For today’s younger generation, failure is no longer seen as something bad. In this episode, we explore how failure is a badge of honor and an expected part of the journey to greatness. New campaigns prove that highlighting stories of failure can in fact be a winning formula. Learn more... in under 2 minutes! Resources and Links: - Anna Akana How To Deal With Failure (And The Fear Of It): https://www.youtube.com/watch?v=Jqmd05RH1fs&t=2s - Wassabi Productions HiLARiOUS HOVERBOARD FAiL!!: https://www.youtube.com/watch?v=fkRHTfAcftQ&t=568s - The most common reason Gen Zs say they’re fans of YouTube stars is that they seem like regular people: Cassandra Report, Fall/Winter 2014 - McDonald's Canada Our Food, Your Questions Playlist: https://www.youtube.com/playlist?list=PLB8F066AFA8915464 - Domino's TV Commercial 2014 - Failure is an Option: https://www.youtube.com/watch?v=wRaM3x78FEw - Cassandra Daily article: https://cassandra.co/daily Created by: Jessica Hurley Written by: Lexi Turpack and Jessica Hurley Co-host: Jennica Smith Subscribe to YouTube Advertisers → https://www.youtube.com/user/advertise Follow YouTube Advertisers on LinkedIn → https://www.linkedin.com/company/youtube-advertisers Follow YouTube Advertisers on Twitter → https://twitter.com/YTAdvertisers Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

The love and affection fans have for their favorite Creators is undeniable, and very, very visible at VidCon. In this episode of View in 2, we explore how brands might try and create the same level of love and affection for their content/brand on YouTube.

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Follow YouTube Advertisers on LinkedIn → https://www.linkedin.com/company/youtube-advertisers

Follow YouTube Advertisers on Twitter → https://twitter.com/YTAdvertisers

Stay connected with YouTube Re:View → http://bit.ly/1hAoWuz

Subscribe to the official YouTube Advertisers channel, your go-to destination for industry trends, YouTube advertising launches, creative inspiration and best practices to build your online video strategy.

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